Frequently Asked Questions

Questions & Answers

Everything you need to know about Neurofeedback and the coaching methodology. If you don't find your answer here, reach out directly — I read every message and respond personally.

Neurofeedback & Brain Mapping

What does this cost?

I have tried to make my offerings accessible to as many people as possible. The initial qEEG brain map is $500. This includes analysis and research of the findings and a full literature review to ensure that our strategy for you reflects the best, latest thinking out there. Each training session is $195. It costs a bit more, but you are going to be with me for 90 minutes. I pair your neurofeedback with biofeedback and a newer, exciting approach called Photobiomodulation (PBM). PBM is essentially a form of red light therapy that is demonstrating more and more benefits as time goes on for brain health. The early research is sound, and I personally have benefited from this technology, it did wonders for my brain fog from COVID. I have observed similar, positive results in my clients. It also appears to be accelerating the positive impacts of neurofeedback.

Why twice weekly sessions?

Just like going to the gym, our brains needs consistent, frequent practice to build new neural pathways. Once-a-week sessions provide old patterns too much time to reassert themselves between visits. Twice weekly creates the momentum our brains need to actually change — each 90-minute session builds directly on the previous one.

Will it hurt? Are you shooting electricity into me?

Not at all — we're not putting electricity into you, we're reading the electricity that's already there. Your brain naturally produces electrical activity 24/7. The qEEG sensors simply listen to those signals, like a stethoscope listens to your heartbeat. During Neurofeedback, you'll watch a screen while sensors on your scalp track your brainwaves in real time. Most clients find sessions relaxing. Photobiomodulation uses gentle light therapy — most clients find it completely painless. There may be some minor fatigue, or mild discomfort as your brain and nervous system acclimate to these new tasks, they pass quickly.

What if neurofeedback doesn't work for me?

That is an understandable concern. While I cannot guarantee all my clients will benefit from brain training, it is an approach that, in my opinion, provides the best chance of a positive outcome of anything I have offered in 15 years in the field. Neurofeedback has decades of solid peer-reviewed research behind it. We're not experimenting — we're using a well-established method that works directly with your brain's electrical activity. You'll know within the first month if your brain is responding to the training. We can measure progress session by session. The literature on these approaches is robust. We design your protocols together to meet your goals, the qEEG guides us. We don’t guess, it is precision, data-driven brain training.

What should I expect between sessions?

The training happens in session — your brain is literally learning new patterns in real time. At the same time what you do between sessions matters for how well it sticks. Think of it like going to the gym — the workout builds strength, but recovery, sleep, and nutrition determine how much of that strength you keep.

I'll give you simple, practical suggestions based on your brain map — breathing techniques, sleep hygiene adjustments, basic nervous system regulation practices. We'll also look at lifestyle factors that support or undermine your progress — movement, relationships, community. Nothing complicated, just targeted adjustments.

As your nervous system strengthens, some people find they need less pharmaceutical support over time. I'm not a medical doctor and cannot advise you on medications — that conversation belongs with your prescribing physician. But I can tell you that as your brain learns to regulate and recover more effectively, the need for external support often shifts. Any medication changes should always be coordinated with your prescribing physician.

Resilience Coaching

How is coaching different from therapy?

Coaching and therapy are fundamentally different relationships with different scopes, obligations, and regulatory frameworks. Therapy addresses mental health conditions, trauma, and psychological dysfunction. It is a licensed clinical relationship governed by state law and ethical codes. Coaching is not therapy. It does not diagnose, treat, or address mental health conditions. The Junction is a structured methodology for people who are functional and ready to build — not people who are in crisis or need clinical support. If you are unsure which is appropriate for where you are, our discovery conversation will clarify that.

What makes this different from other coaching?

Most coaching is either too vague or too motivational. The Junction is neither. It is a structured ten-week methodology built on philosophy, behavioral economics, performance psychology, clinical neuroscience and many other ancient and modern practices. There is a curriculum. There is a progression. There are practices. The goal is a deliberate life design with tools you can use immediately. By the end of ten weeks you will have a framework for decision-making, guiding principles, desire, action, and resilience that you will use for the rest of your life.

Do I need to know anything about Philosophy?

No. Most clients come in knowing very little about philosophy. That's fine. The methodology is designed to be accessible regardless of philosophical background. All you do need is intellectual curiosity, a willingness to question your assumptions, and a genuine commitment to doing the work. The philosophy will take care of itself.

What does a typical session look like?

Sessions are 60 minutes, conducted online or in person at my Sandy Springs office. Each session follows the week's curriculum — we review your practice from the previous week, work through the week's core concept, and build your practice for the following week. This is an active process, you are expected to commit to work outside of sessions. We will examine your time management practices and come up with a plan if any adjustments are necessary. You will be challenged, questioned, and held accountable.

For coaching clients who incorporate brain training, qEEG-guided Neurofeedback is available — because your brain is unique and precision matters. Details are available through the discovery conversation.

Still have questions?

Reach out directly. I read every message and respond personally.